Packamama: 2023 Finalist – Circular economy innovation
Packamama is a finalist for a Community Champion award in the Premier's Sustainability Awards 2023 – Circular economy innovation category. The Australian wine industry is already severely affected by climate change. Current round glass bottle packaging contributes to most of the wine industry’s emissions. To future-proof the wine industry, a more sustainable packaging solution is needed.
Packamama’s eco-flat wine bottle packaging solution is a flat-pack bottle made from 100% Australian-produced recycled PET. The flat bottles use half the space of traditional bottles, meaning less fuel is used to transport a larger quantity of wine in a single load. They are made from pre-existing materials and also weigh less, resulting in a reduction of up to 84% of energy used.
Packamama’s award-winning flat wine bottles are produced and filled in Victoria, and the company is working with Accolade Wines, Taylors Wines, and Coles Liquor.
