Recycling knowledge, attitudes and behaviours of Victorians

Last updated: 5 February 2021

Comparative research conducted in June 2018, April 2019, September 2019, August 2020 and October 2020

Victorians are great recyclers and they’re proud of this. But while most Victorians agree that recycling is important, they’re not correctly sorting their recycling at home.

Five rounds of research were conducted to understand the recycling knowledge, attitudes and behaviours of Victorians at different times (June 2018, April 2019, September 2019, August 2020 and October 2020) to assess any changes in knowledge, attitudes and behaviours.

Key findings

Recycling attitudes

  • The positive attitude towards recycling didn’t change.
  • 94% of Victorians agree it is the responsibility of every individual to put the right items in the recycling bin.

Recycling knowledge

  • Respondents were asked what items can and cannot be put in the recycling bin against a list of both recyclable and non-recyclable items.
  • No significant shifts were seen in knowledge of incorrect recycling over time.
  • 20% of Victorians incorrectly believe soft plastics can go in the recycling bin.

Recycling behaviours

  • Overall, we found that recycling knowledge mirrors behaviour.
  • 53% of Victorians put a non-recyclable item in the recycling bin.
  • 73% report some incorrect knowledge about what can and can’t be recycled.

Download the research report