Comparative research conducted in June 2018, April 2019 and September 2019
Victorians are great recyclers and they’re proud of this. But while most Victorians agree that recycling is important, they’re not correctly sorting their recycling at home.
In August 2019, we conducted social research to gauge the knowledge, attitudes and behaviours of the Victorians community in relation to recycling. Similar research was conducted in June 2018 and April 2019 which allowed us to identify any significant changes considering the on-going changes to the recycling sector including restrictions on recycling exports and recycling going to landfill in some council areas.
- The number of people who are aware and concerned about the recycling sector issues has increased. Significantly more people recalled seeing the issues in the recycling sector and concern among those who recalled it remained high.
- Despite increased levels of concern, attitudes towards recycling haven’t changed. People still see the value of recycling and believe it is their responsibility.
- Positive attitudes towards recycling were the same regardless of whether someone lived in a council area that was directly affected by the recycling issues or not.
- Correct recycling knowledge has reduced, with fewer people able to correctly identify items that should go in the home recycling bin.